energy saving

My Partner and i had what we think is a really good idea for getting information about saving energy to the general public at first we thought a major pamhplet drop to everyhouse in NZ with simple bullet point solutions on it but then realised that pamphlets would just be thrown away, so how about instead having a page in the phonebook i.e just after the emergency procedures; called the 'Energy Saving Guide' with the simple bullet point solutions as said before for example:
_ change lightbulbs to energy saving bulbs
- turn off appliances at the wall
- use reusable bags
- recycle